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What is Gross Margin?
 What is gross margin?  How high should it be?  What can you do if it isn't high enouigh?

Blog / What is Gross Margin?
Posted on: Oct 28, 2014
 Whether you call it gross margin or gross profit, knowing what it is and how it works will help you make important decisions for your company.  In this instructional video, Vicki and John LaPlant discuss gross margin and the impacts it has for your business.  Vicki and John LaPlant have taken their combined 49 years of experience working with some of the nation's top producing HVAC contractors and distributors to develop a unique series of training programs that are designed for one simple purpose – to transform your company into a thriving and profitable business enterprise.  To watch the video, click here.

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